Social media is a crucial part of running a business in 2021. It’s a network worth tapping into. All businesses, small and large, can benefit from using it. Posting consistently can be a struggle. Automated posting tools like The Video Plant makes it easy. Here are just three signs that your business needs The Video…
Generating ideas for social media content can be a pain- but we’re here to make it easy. Creativity doesn’t come easy to everybody. Even if it does, eventually can come “creative fatigue”. Maybe you’re struggling for ideas, or perhaps just struggling to organize those ideas! Anything great comes with thoughtfulness, but there are ways to…
Your logo can be a great asset to help brand awareness! One form of gaining brand awareness is sharing the logo, which is used for brand identity. Much can be told about a brand with a logo. It’s powerful function is to identify a brand. From the colors to design, the logo gives a first…
In 2021, it is imperative to look at what investments are made in social media marketing. As of 2020, 70% of the U.S. population are said to be active social media users. Facebook is second to YouTube in most popular platforms. One might assume that Instagram and Facebook are oversaturated and therefore is no use…
You probably know how to share Instagram posts to Facebook and even Twitter. Maybe you also have an Instagram audience to post for. But to automate Facebook posts to Instagram can be more tricky. While The Video Plant currently specializes in posting your video to Facebook, we’re still working on having it automate to Instagram…
If you don’t currently use video in your business marketing, it’s time to. They’re fun, anyone can learn to do them, and they will help your small business grow. Using video for business in 2021 is one of the easiest, most effective ways to strengthen your online brand. During a time of less in-person interaction,…
There are many ways to utilize the videos created with your account at The Video Plant. The obvious and easiest way is to have them auto-posted on your Facebook page. But that’s not the only way to use videos for marketing your business.
Simply having a social media account that links back to your website may have been all you needed to do in 2012 from a marketing standpoint. However, in 2021 that’s no longer the case.
Consumers expect your brand to deliver fresh, engaging content, and video continues to be the most efficient and optimal (both for users and algorithms) way to do that.
